VUZOL← All cases
08

A funnel that qualifies the lead itself

Client product · conversational interface, report generation, lead hand-off

A company lands on the site and talks to an AI about its processes. What comes out is a personal report on what can be automated and what that buys — and the agency owner gets a lead already warmed by that conversation. Four languages, in the interface and in the dialogue.

A funnel that qualifies the lead itself

How it worked before

Finding out what was worth automating meant reaching a paid consultation. Most never got there — not because they didn't need it, but because it was unclear where to start.

What made it hard

The conversation has to end in a report rather than dissolve into chat. And lead submission has to be protected from bots without putting a captcha in a real person's way, which cuts conversion.

Engineering decisions

  1. 01

    The report lives at its own address

    The dialogue can be interrupted and resumed: the result is saved and opens by a link the person takes away. That also turns the report into something forwarded to a partner or a boss.

  2. 02

    The bot check does not get in a person's way

    A real visitor solves no puzzles, while automated submission is cut off.

  3. 03

    Four languages from the first screen

    Not only the labels are localised but the dialogue itself — the model speaks the visitor's language rather than translating an answer after the fact.

  4. 04

    Service health is checked by a request

    A dedicated health route: you learn the service is down from a check, not from a customer complaint.

Where it stands

The first step for a client is a conversation, not an invoice. They are holding the report before anyone has spoken to them.

Lines of code in each project
  1. A multi-tenant restaurant platform: app, back office and three workers45,000
  2. A travel agency: its own catalogue, booking in three steps27,000
  3. Water delivery, end to end22,100
  4. A clinic: 52 pages, an assistant and a smile simulator14,500
  5. An outreach automation engine11,000
  6. A relationship CRM with an AI assistant10,400
  7. Direct-message sales run by an AI4,800
  8. Daily quests with an AI game master3,700
  9. A catalogue that updates itself3,300
  10. A platform for authored training programmes3,300
  11. A funnel that qualifies the lead itself2,900
Visitor
lands on the site
Conversation with the AI
in the visitor's language
Report at its own address
can be paused and resumed
Lead to the owner
already warmed by the conversation
Bot check
a real visitor solves no puzzles
Forwarded to a boss
the report becomes shareable
The report lives at its own address rather than inside the dialogue. That is what lets someone pause, come back, and forward the result to whoever decides.

Got something like this?

Get in touch